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November 03, 2009

New Technology Will 'Change the Way We Listen to Music Forever' by Capturing Performers' Musical 'DNA'...

Pocket Lint | Read Full Story >

Pocket Lint:

That’s a headline you could read in the not too distant future thanks to a new technology that is hoping to change the way we listen to music forever.

The concept, created by Zenph Studios and called “Re-Performance”, works not by re-mastering music in the traditional sense but by capturing an artist’s or instrument’s musical essence or DNA and allowing it to be controlled and re-performed.

“It will be a sea change”, claimed Jeff McIntyre, director, sales and marketing worldwide of Zenph Studios, when Pocket-lint sat down to experience the technology. “Everything you’ve known to be frozen will be free”.

The best way to get your head around the new technology is to think of the movie “Jurassic Park”. In the film Richard Attenborough’s character extracts DNA from an insect trapped inside a piece of amber to re-create living dinosaurs.



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